It’s important to consider all of this before starting. In a way, you’d be working backwards from your end goal (to create a successful business) to before you even start. By doing so, you’re making sure all your bases are covered so you don’t have a surprise like I did with my WordPress plugins. And, perhaps most importantly, by doing this, you’ll soon realize if your business idea is something that truly aligns with what you’re actually trying to do in your life. If it’s not, you at least have the knowledge to make adjustments or try something else.
What will also help your earning potential is to specialize in one style of writing, and maybe even one particular subject. You see, writing on the same subject for hundreds of hours each year makes you an expert on it. To paraphrase Cal Newport, “…you'll build up a lot of career capital through deliberate practice.” It’s how you become so good that clients can’t ignore you.
Some of these promotion techniques may include article marketing, social bookmarking, forum posting, writing press releases, submitting your site to a number of search engines and directories, and blog posting; just to name a few. Most businesses don’t pay their own staff to perform these tasks and choose to outsource all their SEO and SEM tasks instead.
When it comes to organic search keywords, there is sheer value at the top. Considering that roughly 40 percent of people click on the first search results and that the first page accounts for some 91 percent of the search share, appear organically at the top of Google's Search Engine Results Pages (SERPs) is something that is lusted and longed for by the world's foremost online marketers.
Find focus groups in your area. Focus groups are comprised of people that can provide a company, organization, or individual with feedback on a product, design, idea, etc. Monitor local postings or search a site like FindFocusGroups.com to find some in your area that you are eligible to participate in. Some of these sites promote online-only tasks, such as serving as an “e-juror” for lawyers working on a case. The pay for these tasks can be relatively good, and can be disbursed quickly.
Social media is an integral part of any business but it’s time-consuming and ever-changing – so really quite difficult to keep up with and, more importantly, capitalise on. Many business owners are willing to outsource this time-intensive task, so it’s a great opportunity for social media fanatics. Bundle together a few interesting offers, such as “Startup social media kit” or “Small Business Social Media Starter Kit” that encompass everything from social media graphics to analytics reports and the seamless experience will bring you more clients than you expect.
The other option is to offer white label SEO services to web design agencies. What this means is they handle the web development side of things, and you take care of the search engine optimization work. The perk of this approach is you never have to deal with their clients. Most SEO consultants start here because all the client-finding work is already done. That leaves them to do what they're best at – ranking sites in Google.
Kayla Itsines is probably one of the best success stories of this industry. She’s built a whole Kayla Fitness empire and grown her services from simply writing personal training plans to selling official fitness apps and books. You can jumpstart your career by offering free taster video classes and personal tips on your website and harvesting social media sites like Instagram and Facebook to promote your services.
Companies like Uber and Lyft offer a great opportunity to make some quick cash. You'll need a clean driving record, a fairly new car and the authorization to work wherever it is that you live. If you have all of those things, you can work when it's feasible for you, whether that's in the middle of the day during rush hour, or in the wee hours of the night on a weekend. The choice is yours.
If you’re trained in a marketable skill — like graphic or web design, SEO writing, or video animation — to the point where you can bang out the work in your sleep, you can make a pretty quick buck with it on Fiverr. Whether it’s the best long-term strategy for your freelance career is debatable – and it’s one of the least lucrative gig economy side hustles out there – but that’s not the point; the point is that there’s the potential for earning money quickly.
The sad truth is that for all the SEO consultants out there who know exactly what they're talking about, there are hundreds of others who are clueless, money-grabbing sharks. Their sole focus is on getting customers signed up to a 6-month retainer based on promised results. They then kick their heels for the first few months, pocketing cash for doing nothing.
Do you enjoy fast food or going into retail shops? Many companies hire mystery shoppers to test the customer service of their stores. A common one is Subway, which hires mystery shoppers to ensure that "Sandwich Artists" are following all the franchise guidelines. If you have time and can travel to different places, this could be a good side hustle.
Large corporations and business firms can easily hire a full-time staff coordinator or corresponding agency to run their Twitter, Facebook, and Instagram accounts, but smaller businesses frequently have to manage their own marketing for social media. But, because they have a great number of other responsibilities, many times business owners are too overwhelmed or busy to spend a lot of time on developing their social media approach.
Seek a payday loan or title loan as a last resort. Companies that offer payday and title loan services are commonly available, and can be a way of making quick cash. However, these typically offer extremely high interest rates (sometimes with percentages in the hundreds). If you cannot pay the loan and any interest back within the stated timeline, you risk even higher interest costs or, in the case of a title loan, the loss of your car. Avoid these types of loans in all but the most dire circumstances, unless you are certain you will be able to pay the loan back.
The number of websites and blogs operating online demand a constant stream of high-quality, beautiful photographs that can help businesses attract and convert more customers. Setting up a stock photo library is a great business idea as it targets virtually every industry regardless of a company’s size. Check out sites like SmugMug, Photoshelter and iStockPhoto for more information.
Once a site or blog is created and optimized for SEO (search engine optimization) purposes, the search engine marketing (SEM) begins. The potential for earning income in this area is literally through the roof if you know what you’re doing. An expert in SEO management is responsible for successfully marketing a website and can choose to promote it in a variety of ways.
One of the online world’s hottest professions at the moment, this business is a gold mine for the tech-savvy entrepreneurs. While everyone’s slightly obsessed with getting their sites SEO optimized, not many people can actually wrap their heads around this topic. If you decide to go into this field, you can think about offering link building, content creation, on-page SEO optimization and similar one-off packages.
The benefit to freelancing is that you can take a skill you already have and turn it into a business. You know how to provide the service, so all you need to learn is how to market it. If you're known for your skill, finding clients can be easy. You can turn your former boss into a client, access your network for referrals and more. But if you have trouble, the freelance sites can be a good source to jump-start your business.
While this is not technically “at home,” you can still earn great money without ever getting on the phone using your personal car, bike, or scooter to deliver food, give people rides, and even picking up groceries. The great thing about these companies is that it's also very flexible work. No one is telling you when to start and stop. You just do as much work as you can, when you can.